Based on recent headline ratings, 93% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending positive.
Media Trust Score93%

Lakers: LeBron James Almost Signed A Sportswear Deal Pre-Nike – Sports Illustrated

… with the Beaverton, Oregon-based sportswear brand), Adidas, and Rebook and founded the high school basketball showcase the ABCD Camp in 1984.

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